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Not without my car?

What about the concept of your own car in the age of car sharing, UBER & Co?

Baden (OTS / Market Agent) -There is a wide range of means of transport to get from A to B in everyday life. For many people, their own car is particularly comfortable, but it is often criticized in terms of climate and environmental protection. Alternatives are provided thanks to car sharing, car rental, bicycles and public transport, but to what extent do these models represent conceivable options in everyday life? This is exactly what the online market research institute Marketagent wanted to know and asked 500 Austrians for their opinion. Result: The car is of great relevance in the life of Austrians, with combustion engines being clearly preferred. The shift to e-mobility is still a long time coming. The situation is similar for offers such as car sharing or rental cars, the use of which is still met with skepticism in large parts of the population.

Car sharing, Uber, rental cars, public transport ... the choice of possible modes of transport for getting around in the city and in the country is large. "“, describes Thomas Schwabl, Managing Director of Marketagent, the results.

New car - tried and tested drive

A good quarter of those surveyed are planning to buy a new car within the next 12 months. In the course of this, every second person can certainly imagine getting a used car. The option of an annual or demonstration car and a vehicle with short or daily registration is conceivable for a third. For a good one in four Austrians, however, buying a new car is an option.

In terms of propulsion, diesel and gasoline are still very popular. "", explains Marketing Agent Marketing Manager Lisa Patek. Almost half would opt for diesel, more than a third for gasoline. An electric car is only the drive type of choice for a good one in ten, and hybrid cars only convince a fraction of the local population. "Shift happens. This applies to many areas. But especially with regard to e-mobility, only a very slow change can be observed in this country ", adds Schwabl.

For almost three quarters of those surveyed, buying a car is currently not an option. The main reason is satisfaction with the current vehicle. It still does a good job for every second person, almost 3 out of 10 bought a new car not so long ago anyway. More than one in ten sees no (additional) need or simply does not need a car. But there are also financial reasons preventing Austrians from buying: 1 in 10 is not able to buy a new car for cost reasons.

Car sharing, car subscription and more: Real alternatives to your own car?

In addition to one's own car, there are now a number of other forms of mobility that can replace the purchase of a car, such as different models of car sharing or car rental. The best conceivable alternatives to owning a car are taxi, Uber, Taxify and Co., which more than 6 out of 10 Austrians use regularly or at least occasionally. At least 3 out of 10 respondents occasionally meet in private car pools. They are also the ones who, from the point of view of every second Austrian, have the greatest potential to establish themselves as a real alternative to their own car in the future. A little more than 4 in 10 are also of the opinion that car subscriptions and car sharing are promising models. Taxis, Uber and Co. as well as classic rental cars and rental cars, however, estimate only slightly more than a third as promising alternatives to replace their own car. "Overall, there is quite a degree of openness to other mobility concepts, but to what extent these will establish themselves in the everyday life of the population remains to be seen ", summarizes Schwabl.

Mobile without a car

In the city in particular, life is good without a car. In the case of shorter journeys and from a climate protection perspective, it is worth taking a bicycle, for example, which for almost 6 out of 10 Austrians is at least occasionally an alternative to a car. As the “main means of transportation” to get from A to B in everyday life, however, the bicycle is only used by less than a tenth of Austrians (7%). Almost one in five uses it for at least part of their daily trips. For 3 out of 10, the bike is just an irregular companion. While cycling is practical, especially in city traffic, it also requires a particularly high level of attention and caution in order to avoid not only a physical but also verbal collision between cyclists and motorists. Almost 7 out of 10 respondents see great potential for conflict here.

A significant part of urban transport is also public transport, which is a real and heavily used alternative. However, it is precisely here that the effects of Covid-19 can be felt - not only in terms of fear of possible infection, but also the prevailing mask requirement. More than 6 out of 10 respondents use trains, buses and the like at least occasionally and are therefore confronted with the new situation. A fifth of Austrians seem to have already come to terms with the new framework conditions and feel neither positively nor negatively influenced by them. Every tenth person is of the opinion that public transport has become more pleasant in times of the Corona. This contrasts with a third of those surveyed, whose well-being was restricted by the new circumstances.

Inquiries & contact:

Marketagent.com online reSEARCH GmbH
Lisa Patek
Marketing and PR
02252 909 009
[email protected]
www.marketagent.com